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BMW M3 GTR: From Game to Reality with a Spotlight on BMW Welt

BMW M3 GTR showcased in BMW Welt, a silver-and-blue iconic car from Need for Speed: Most Wanted brought to reality
For racing game enthusiasts and BMW fans, the BMW M3 GTR from Need for Speed: Most Wanted (2005) remains an unforgettable icon. Now, this legendary car has transitioned from the digital realm into reality, thanks to a collaboration between BMW and Electronic Arts (EA). This exciting project celebrates the enduring legacy of both the car and the iconic game franchise.

BMW M3 GTR: From Virtual Legend to Real-World Icon

The BMW M3 GTR, with its distinctive silver-and-blue livery and high-performance reputation, is one of the most iconic cars in Need for Speed: Most Wanted. Its prominence in the game made it a symbol of an era for racing games.
  • The Collaboration Between BMW and EA
    In 2024, BMW partnered with EA to bring the BMW M3 GTR to life, staying true to its legendary in-game design. The car will not only be showcased at the BMW Welt in Munich, Germany, but has also been added to Need for Speed: Unbound as part of the Vol 9 update, allowing players to relive the thrill of driving this legendary car.
  • Special Exhibition at BMW Welt
    BMW is hosting a special exhibition featuring the BMW M3 GTR at BMW Welt, highlighting its legacy in gaming and automotive history. The exhibition runs until January 6, 2024, offering fans and car enthusiasts the chance to see this one-of-a-kind vehicle up close.

BMW Welt: A Must-Visit Destination for Car Enthusiasts

BMW Welt, located in Munich, Germany, is the flagship exhibition and delivery center for the BMW Group. It serves as a hub for showcasing the latest innovations, classic cars, and futuristic concepts from BMW, MINI, and Rolls-Royce.
Highlights of BMW Welt:
  1. Special Exhibition: BMW M3 GTR
    Experience the legendary car brought to life with its iconic silver-and-blue livery, just like in the game.
  2. Future of Automotive Technology
    Explore cutting-edge innovations, including electric vehicles and autonomous driving systems.
  3. Interactive Workshops and Events
    Participate in hands-on workshops and enjoy special events that showcase BMW’s technological advancements.
  4. Exclusive Displays of MINI and Rolls-Royce
    Beyond BMW, enjoy dedicated sections featuring MINI and Rolls-Royce vehicles, complete with their histories and exclusive models.
Getting to BMW Welt:
  • Location: Near the Olympic Park (Olympiapark) in Munich
  • Transportation: Take the U3 subway line to the Olympiazentrum station, then walk about 5 minutes to BMW Welt.

The BMW M3 GTR is no longer just a digital icon but a real-world celebration of the Need for Speed franchise's legacy and the automotive artistry of BMW. Its revival as a real car, paired with its inclusion in Need for Speed: Unbound, bridges the gap between gaming and reality. BMW Welt, with its stunning exhibitions and immersive experiences, offers the perfect venue to celebrate this legendary car. Whether you’re a gamer or a car enthusiast, this is an opportunity you simply can’t miss!

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